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Kitty Porterfield

Kitty Porterfield is a consultant specializing in building school-community relationships using new technologies that support student learning. She spent nearly 30 years directing programs and communications efforts in three school divisions in northern Virginia.

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Kitty Porterfield

Kitty Porterfield is a consultant specializing in building school-community relationships using new technologies that support student learning. She spent nearly 30 years directing programs and communications efforts in three school divisions in northern Virginia.

Kitty was director of communications for the Fairfax County (Virginia) Public Schools on the morning of September 11, 2001, and led the communications effort then and again during the Washington area sniper attacks the following year. She has also been a communications and program director for Alexandria City Public Schools and Arlington County Schools, both in Virginia.

Her crisis communication work at Fairfax received recognition from the US Departments of Education and Homeland Security. She and her communications team received regional and national awards for print, video, and web communications, including the National School Public Relations Gold Medallion and the Mariner Award for Exceptional Leadership.

Kitty has written about education leadership and communication for education journals and has presented frequently at regional and national public relations and education conferences. She is coauthor of Why School Communications Matters: Strategies From PR Professionals.

Kitty is vice president of the Literacy Council of Northern Virginia. She is a member of the National Association of School Public Relations (former chair of the Chesapeake chapter) and American Association of School Administrators. Kitty has also served as chair of the Northern Virginia Community College Board.

She earned a BA in govenment from Radcliffe College.


Presentations by Kitty Porterfield

  • Why Is No One Listening to Me? Navigating Today’s Media Landscape
  • Creating Trust, Supporting Change
  • Building Relationships in a Multigenerational World
  • Using Social Media to Connect With Your Community
  • School Communications 101: Communicating in a Crisis and Beyond
  • Restocking Your Communication Toolbox
  • What to Do When You Are Losing Support
  • Make Your Strategic Plan Matter